GRAPHICS
REDAVID
CORE LINE BROCHURE
Redavid Salon Products went through a massive rebranding and packaging redesign in 2016. A new catalog for their core line of hair products was a key part of the brand’s relaunch.
The project limitations required a mix of custom and stock photography to create a message that highlighted the new packaging as well as the professional level of the products while keeping it cost effective. The brochure utilized a combination of matte varnish and metallic ink to provide a luxurious feel as well as match the finish of the new packaging.
REDAVID
2018 BROCHURE
For 2018, REDAVID decided to consolidate their multiple catalogs and change their brand messaging to highlight the natural ingredients used for each product.
We achieved this message through a mixture of natural textures, a warm colour pallet, ingredient imagery and product imagery.
I/S EYEWEAR
2013 BROCHURE
I/S EYEWEAR’s annual product catalog features a double cover design: winter goggle collection and summer sunglass collection.
It was a collaborative project that resulted in an engaging catalog to showcase their new products alongside their professional athletes and active lifestyle.
I/S EYEWEAR
2014 BROCHURE
For 2014, I/S EYEWEAR retained the double sided format but increased the size to signal an important change in their professional athlete team and highlight their growing product line. The larger size provided a better display of the product and colorway options.
PLAN "B" ORGANICS
CATALOG
PLAN B ORGANICS produces premium quality fertilizers and soil amendments for commercial and residential agriculture. We developed a full color, 30 page, perfect bind catalog to showcase their products.
BOILINGPOINT GROUP
BUSINESS CARDS
Business cards are an important part of any corporate identity. Boilingpoint wanted a card that was clean, elegant and modern to reflect their mission. These cards have a clear information hierarchy and the matte laminate finish provides a luxurious textural quality the client loves.
REDAVID SALON PRODUCTS
BUSINESS CARDS
As a luxury haircare company, REDAVID wanted a business card that reflected their brand. We used an extra heavy matte cardstock, gold foil to highlight the logo and added a gloss spot varnish of their name to add an extra dimension.